STUFF ABOUT ME
Hi There, I’m Arshi! 👋
Nice to meet you.
Pronouns: she/her
I was born and raised on the small island of Sri Lanka and currently reside in📍Vancouver, BC. As a brand + creative designer, I love using design as a tool to solve problems, create community, tell stories and bring joy.
Outside of work, you can find me illustrating silly characters, trying out new recipes, binge watching a show with some good snacks or strolling through the city in search of a cute lil’ knickknack.
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✔ Figma
✔ Procreate
✔ Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro, AfterEffects)
✔ Unbounce
✔ Squarespace
✔ Asana
✔ Later
✔ Miro
✔ Webflow
✔ Lottie -
✔ Creative Direction
✔ Design Systems
✔ Branding
✔ Digital Design
✔ Print Design
✔ Graphic Design
✔ Photography
✔ Video Editing
✔ Social Media Strategy
✔ People Management
✔ Blog Development
✔ Copywriting
✔ Creating Bad Puns
(Photo credits: The talented, Justine Crawford).
things that i love:
Sushi, Star Wars, tote bags, enamel pins, calico critters (and any trinket, tbh)
fave bookS:
Maus, Persepolis, Scott Pilgrim (is it obvious I read a lot of graphic novels?)
currently jammin’ to:
🎵 DtMF - Bad Bunny
fave movies:
Fight Club, Lord of the Rings, Memento, Star Wars, Spirited Away, The Grand Budapest Hotel… I could go on forever.
personality type:
INFP —“The Mediator”
FAVE ARTIST:
Childish Gambino (#DonaldForSpiderMan)
Past Experience
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Past Experience
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Past Experience
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Past Experience • Past Experience • Past Experience •
Senior Brand Designer
Procurify • July 2024 – Present
Responsible for owning and continuously evolving and elevating the visual brand identity of Procurify.
Collaborate with the marketing team to understand business goals and develop design solutions that bring them to life.
Create designs for the website, landing pages, blog, product launches, digital assets, emails, guides, slide decks and more with the end-user as top of mind.
Establish processes to streamline creative activities and scale growth, while ensuring there is consistency and alignment across all touch points.
Provide mentorship and guidance to junior designers.
design manager
Bench Accounting • July 2022 – Nov 2023
Senior Brand Designer
Bench Accounting • Jan 2022 – July 2022
Set the company standard for excellence and craft in Brand design.
Contribute to the evolution of Bench’s visual identity by exploring unique ideas, approaches, methods, and solutions.
Communicate complex topics strategically, intuitively, and creatively across the entire marketing ecosystem, working with teams like Client, Paid, Lifecycle, Growth and more.
Provide design direction for junior designers and stakeholders across the company.
Build strong relationships with cross-functional partners across the company and advocate for the needs of the Brand team.
FREELANCE DESIGNER
Self Employed • 2013 – Present
Offering a range of design services from branding, logo design, social media, landing pages, print assets and more to clients from various industries from FinTech – to food – to yes, even woodworking.
Here are some of the folks I have worked with: Mogo, Change Champions Consulting, Rosemary Rocksalt, Georgia Strait Alliance, Island Woodwork, IdeaLeap and Procurify.
CREATIVE SERVICES MANAGER
PayByPhone • Jan 2021 – Nov 2021
DIGITAL DESIGN LEAD
PayByPhone • Jan 2019 – Jan 2021
DIGITAL DESIGNER
PayByPhone • Feb 2017 – Jan 2019
Lead and inspire the design team to deliver high caliber, consistent, creative work that meets stakeholder needs.
Provide deep design expertise & strategy on projects and ensure work is created within approved briefs, budgets, and timelines.
Develop design strategies for internal, B2B and B2C efforts, including but not limited to city launches, events, campaigns, social media and community engagement efforts.
Create assets for award-winning integrated marketing campaigns from idea generation to development to execution.
Keep up-to-date with emerging technologies & implement new ideas.
Plan and implement the launch of the PayByPhone Community Blog.
Founding member of the Diversity, Equity and Inclusion (DEI) taskforce and leading DEI efforts and education at PayByPhone.
I’ve learnt a thing or two.
Bachelor of Business Administration, BBA
Interactive Arts and Technology (Media Arts) & Business Administration (Marketing) Joint Major with Distinction · Simon Fraser University
Member of Young Women in Business
Volunteer Graphic Designer at CJSF Radio
Member of the Latin Dance Club
Former Research Assistant at the SFU Criminology Department